Strategic Thinking & Strategic Action

Fostering strategic thinking and strategic action by organizational leaders since 2007.

Are you lugging rocks uphill?
Strategy Lee Crumbaugh Strategy Lee Crumbaugh

Are you lugging rocks uphill?

This month, our Third Friday Group of business owners took on one of the hardest questions in business: Are you spending your time and money on the right things?

Not whether you are working hard enough. You probably are. Not whether your offerings are good enough. They probably are. The question is something more structural and more uncomfortable: Does your product and service mix actually fit the market — or are you just pushing rocks uphill?

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